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| 商品編號： | DCN4205 | |
| 商品名稱： | Business Writing:skills, applications, and practices 出版公司:Cosmos Culture Ltd. 作者:Michelle Whitte 類型:語言學習-英文學習 PDF電子書 英文版 | | | 語系版本： | PDF電子書 英文版 | |
| 運行平台： | PDF電子書,沒有任何平台限制,終身使用 | |
| 更新日期： | 2026-05-01 | |
| 光碟片數： | 1片CD光碟 | |
| 銷售價格： | $100元 | |
| 熱門標籤： | 語言學習
英文學習
Writing
skills
applications
practices
Cosmos
Culture
| |
Business Writing:skills, applications, and practices 出版公司:Cosmos Culture Ltd. 作者:Michelle Whitte 類型:語言學習-英文學習 PDF電子書 英文版
商品資料
作者：Michelle Whitte
出版社：Cosmos Culture Ltd.
出版年：2016
課程類型：語言學習>英文學習
檔案格式：PDF
ISBN：9789863184980
書籍簡介
內容簡介
商務書信是職場上專業使用的溝通書信，包括信件、電子郵件、傳真、備忘錄、報告、履歷等各類文件，方便個人對個人（公司內部同事）、公司對公司（與其他企業組織）的商業溝通。
商務書信的設計在於幫助商務人士於短時間內了解信件的重點，能夠輕易搜尋到他們所需的相關資訊。商務書信的功能在於做出決策，無論是更改企劃、取消會議、雇用新員工，或是購買產品，都可以經由商務書信和他人進行溝通。商務書信並非複雜又難寫，它是一種文字簡明、格式固定，又能立即點明主旨的書信寫作。只需掌握各種商務書信的格式與寫法，它將成為你工作上不可或缺的好幫手。
本書將能讓讀者學習如何正確撰寫並使用商務書信，幫助在職場上溝通無礙，成為一名專業的商務人士。
本書特點
●解說詳細，內容實用
詳細介紹每種商務書信的寫法、重點與應該注意的事項，讓讀者有能力處理各種商務事項與問題，知道如何做出請求、詢價、下訂單、付款、推銷、求職、邀請與祝賀，同時也懂得如何就這些來信做出合宜得體的回覆。
●圖解書信格式
採用圖解說明，清楚呈現書信格式，幫助理解和應用。
●豐富的商務書信範例
實際演練商務書信的撰寫方式，熟悉書信格式；加強對書信的記憶力，能自然寫出一封正確無誤的商務書信。
●Key Terms關鍵字學習
全書共17章，各章講解一個商務書信的主題。在正式進入每章主題前，先介紹重點單字與詞彙，提綱挈領，幫助快速進入重點，也增加對商務字彙的了解度。
●Discussion & Exercise 討論與練習
每章最後針對這個單元所學的商務書信知識，提出重點式的討論與練習。讀者可評量自我學習狀況，測驗是否已經完全了解本章主題與資訊，複習之外更加強記憶力。題目皆附上解答與詳細說明，幫助有效釐清錯誤。
Use the power of English intelligently and effectively.
Do business expertly and successfully.
Business writing is the type of communication used in today's business world. It includes letters, emails, faxes, memos, presentations, reports, résumés or CVs, and other kinds of documents.
Business writing is read for information. Business writing should be clearly formatted with short paragraphs, headers, and bulleted or numbered lists. A well-written business document allows readers to grasp the main ideas by skimming only the information that is relevant to them.
Business writing is often used to make or implement decisions. Readers may also use business writing to communicate information to others in a speech or during a meeting.
Key Features:
●Key Terms: useful keywords that are relevant to the topic.
●Discussion & Exercise: questions and activities that will allow readers to reflect on and practice the language learned.
●Authentic Materials: realistic examples of a variety of business correspondence.
Practical Information: informative and clear guidance that will help readers during the writing process.
作者簡介
作者簡介
Michelle Witte
Michelle Witte was born in the USA. After working as a writing trainer, she moved to Thailand to teach English. Since then, she has spent much of her adult life teaching and writing in east and southeast Asia. She is the author of five English textbooks and a collection of short stories.
出生於美國，曾擔任英文寫作訓練指導，之後移居泰國從事英語教學工作。爾後大多是在東亞和東南亞各地從事英語教學。著作不但包含英文教科書，也包括短篇小說集。
章節
Chapter 1 Writing Business Letters(第7頁)- 1 What is business writing ?(第10頁)
- 2 How do I begin to write well for business ?(第11頁)
- 3 Kinds of Business Writing ( 1 ) : Indented Style(第13頁)
- 4 Kinds of Business Writing ( 2 ) : Block Style(第16頁)
- 5 Kinds of Business Writing ( 3 ) : Modif ied Block Style(第19頁)
- 6 The Envelope(第21頁)
- 7 Basic Elements of a Business Letter(第26頁)
- 8 Other Concerns in Business Letters(第36頁)
- 9 Sample Business Letter(第38頁)
- 10 Analysis : Sample Business Letters(第39頁)
- 11 How do I focus on the reader in my writing ?(第44頁)
- 12 Principles of Business Writing : AIDA(第48頁)
- 13 Principles of Business Writing : The Eight Cs(第50頁)
- 14 How do I write good openings and endings ?(第53頁)
- 15 How do I set the proper tone ?(第55頁)
Chapter 2 Writing Faxes and Email(第63頁)- 1 What are the principles for writing faxes and email ?(第65頁)
- 2 What are the principles for writing email ?(第70頁)
- 3 Email Etiquette(第74頁)
Chapter 3 Writing a Memo(第79頁)- 1 What are the principles for writing a memo ?(第81頁)
- 2 What is the format of a memo ?(第85頁)
- 3 How do I write a business memo ?(第86頁)
Chapter 4 Writing a Report(第93頁)- 1 What is a report ?(第95頁)
- 2 What are the basic principles of report writing ?(第96頁)
- 3 What are the basic elements of a report ?(第97頁)
- 4 How do I write different sections of a report ?(第98頁)
- 5 Writing the Findings Section(第105頁)
- 6 Writing the Conclusions Section(第107頁)
- 7 Writing the Recommendations Section(第109頁)
Chapter 5 Letters of Request and Letters of Response(第115頁)- 1 How do I write a letter of request ?(第117頁)
- 2 How do I respond to a letter of request ?(第125頁)
- 3 Negative responses(第128頁)
- 4 Common phrases for request letters and responses(第131頁)
Chapter 6 Inquiries and Offers(第139頁)- 1 How do I write a letter of inquiry ?(第141頁)
- 2 What is a letter of quotation ?(第149頁)
- 3 Common phrases for letters of inquiry and quotation letters(第154頁)
Chapter 7 Orders and Responses(第161頁)- 1 What are orders and order letters ?(第163頁)
- 2 Responding to an order letter(第169頁)
- 3 Common phrases in order letters(第173頁)
Chapter 8 Payment(第179頁)- 1 What is a credit inquiry letter ?(第181頁)
- 2 What are payment terms ?(第187頁)
- 3 How do I write letters pressing for payment ?(第193頁)
- 4 Common phrases for letters about payment(第198頁)
Chapter 9 Complaints and Responses(第205頁)- 1 How do I write a letter of complaint ?(第207頁)
- 2 How do I respond to letters of complaint ?(第212頁)
- 3 Responding to unjustified complaints(第216頁)
- 4 Common phrases for writing and responding to complaints(第218頁)
Chapter 10 Sales Letters(第225頁)- 1 What are business relations ?(第227頁)
- 2 Other sales letters(第230頁)
- 3 Follow - up letters to customers(第241頁)
- 4 Common phrases in sales letters(第243頁)
Chapter 11 Other Types of Business Correspondence(第251頁)- 1 Correspondence about shipping : letters of shipment terms(第253頁)
- 2 Correspondence about shipping : letters of shipping advice(第256頁)
- 3 Correspondence regarding insurance(第258頁)
- 4 Correspondence regarding change of company address(第261頁)
- 5 Correspondence regarding a merger of companies(第262頁)
- 6 Correspondence regarding tenders and bids(第263頁)
- 7 An invitation to tender(第269頁)
- 8 A letter of intent(第270頁)
- 9 A letter of award(第271頁)
- 10 Common phrases for other types of business correspondence(第272頁)
Chapter 12 Job Hunting Communications(第279頁)- 1 Want ads(第281頁)
- 2 Employment application letters(第285頁)
- 3 Writing CVs(第288頁)
- 4 Writing résumés(第292頁)
- 5 Common phrases in job-hunting communications(第298頁)
Chapter 13 Human Resources - Related Communication(第307頁)- 1 Notification of a job offer(第309頁)
- 2 Notification of rejection(第312頁)
- 3 Accepting a job offer(第314頁)
- 4 Declining a job offer(第316頁)
- 5 Notification of termination(第317頁)
- 6 Resignation letters(第321頁)
- 7 Common phrases in human resources - related communication(第324頁)
Chapter 14 Reference Letters(第335頁)- 1 Writing reference letters(第337頁)
- 2 Requesting references(第340頁)
- 3 Common phrases in reference letters(第342頁)
Chapter 15 Invitations(第349頁)- 1 How do I write business invitations ?(第351頁)
- 2 Writing informal invitations(第357頁)
- 3 Inviting a guest to make a speech(第359頁)
- 4 Accepting a formal invitation(第360頁)
- 5 Declining a formal invitation(第362頁)
- 6 Thanking a guest for making a speech(第364頁)
- 7 Common phrases for making and responding to invitations(第365頁)
Chapter 16 Letters of Apology(第373頁)- 1 How do I write letters of apology ?(第375頁)
- 2 Apology for a late shipment(第377頁)
- 3 Apology for a defective shipment(第378頁)
- 4 Apology for accounting errors(第379頁)
- 5 Common phrases for letters of apology(第380頁)
Chapter 17 Letters of Congratulations(第387頁)- 1 How do I write a letter of congratulations ?(第389頁)
- 2 Congratulations on a promotion(第390頁)
- 3 Congratulations on the completion of a project(第391頁)
- 4 Congratulations on the expansion of a business(第392頁)
- 5 Congratulations on an anniversary with a company(第393頁)
- 6 Common phrases for letters of congratulations(第394頁)
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